Google’s SPEED Update, Now rolling out to all users Worldwide in 2019
Are you affected with this SPEED Update Algorithm?
You are impacted, if your Website is:
- Not Mobile Ready, it used to be a ranking factor used for Desktop only – not anymore! the algorithm will detect if your website is Mobile Responsive|ready or not. If not – it will be outranked and tossed to the bottom and will be evaluated by other Ranking Signals, i.e a Relevant Content.
- Mobile ready but the Speed Score is low but it is not the end of the world for you – there is a solution! Yes – you can figure out what makes your website’s speed so slow – Get your site Tested! Then correct the errors, that’s it.
The Speed Update is purely Algorithmic. Meaning you still have the chance to Rank even in Google’s 3-Pack if you are optimizing your GoogleMyBusiness account where Google is now focusing on – Hyperlocal is where Google is headed. If you want to appear in local queries, like searches “near me” – then it is important that you have to re-evaluate your marketing strategy especially if you want to dominate local online search.
If online marketing isn’t your priority right now but still want to dominate local exposure – then it is imperative that you must dominate your local area by other offline strategies.
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